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Posted: Wednesday, September 6, 2017 3:10 PM

Job Description:/h3:
Were hiring an Email Marketing Coordinator (EMC) to join the growing Email Marketing team in Dallas. The EMC will support email efforts to drive the conversion of new and existing leads for domestic university partners through the student lifecycle. The EMC will partner with Email team, Creative, Vertical Marketing, Call Center and IT.

Responsibilities Include:
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Oversee daily email operations to ensure that emails are completed and deployed on time.
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Support the development of email dashboards by conducting performance campaign
monitoring/reporting and deliverability across all email efforts
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Manage automated and manual email preferences for both lead generation and student lifecycle efforts
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Welcome series automated communications preparation, deployment and auditing: testing/QA, insertion of tracking codes, minor edits, finalization and triggering validation.
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Maintain Creative asset notebooks and process documentation

Required Skills Include:
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Bachelors degree.
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1:2 years hands:on email marketing coordination experience
:Process orientated with an aptitude for building out workflows
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Intermediate skill level with Excel.
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Experience working in ESPs/Marketing Automation is a plus e.g., IBM Watson Campaign Automation (formerly Silverpop/IBM Marketing Cloud), Responsys, ExactTarget, Marketo, etc.
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Knowledge and understanding of HTML editing
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Knowledge of email best practices including subject lines, messaging, segmentation, list management, deliverability and CAN:SPAM/anti:spam laws
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Effective written and oral communication skills.
Company Description:/h3:
Academic Partnerships helps university partners develop, market, optimize, and grow their online presence by supporting the conversion of quality on:campus programs to engaging online formats, attracting and enrolling qualified students, and providing ongoing support to retain students through graduation.

Source: https://www.tiptopjob.com/jobs/71807534_job.asp?source=backpage


• Location: Dallas

• Post ID: 65403627 dallas
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